The Importance of First Touch: Getting Your Team Ready for a New World Order of Homeowner Communication

Event Details

The Importance of First Touch: Getting Your Team Ready for a New World Order of Homeowner Communication

Time: June 4, 2019 from 3pm to 5pm
Location: The Internet
Event Type: webinar
Organized By: Building Performance Institute
Latest Activity: Apr 29

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Event Description

It is becoming more and more inevitable that when a consumer arrives on a Contractors' website, they're looking for an immediate answer. Data from hundreds of contractors across the country point to this mega-trend. Web form submissions are on the decline while phone calls, live chat sessions and other forms of "right now" communication are on the rise.

In home performance, that first contact is the critical touchpoint that determines whether you get the job, and how successful you're likely to be at shifting the customer mindset to a more comprehensive solution to their perceived (or, more often, self-diagnosed) problem.

We'll discuss ways that contractors can prepare their staffs for this new form of homeowner interaction. And we'll look at all the different online mediums that homeowners may be using to communicate directly with contractors.

Free to BPI GoldStar Contractors and BPI Test Centers; $50 fee for all others.

Registration: Once you input your BPI ID, you will automatically be forwarded to the PayPal page. Do not pay! Instead, exit PayPal. BPI will manually approve your registration; this can take up to two (2) business days. You will receive a confirmation and link to view the webinar. $50 fee per webinar for all others.

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