GoGreen Portland 2014: The Myth of Apathy - Renee Lertzman, Ph.D


Renee Lertzman, PhD is the Director of Insight for Brand Cool, a marketing agency supporting a sustainable world. An internationally recognized researcher, speaker, author, instructor and thought leader in psychosocial research and sustainability, Renee is the driving force behind Brand Cool's human-centric approach. Touting a multidisciplinary background spanning 25 years and two continents, Renee's unmatched depth and breadth of experience has given her a unique ability to connect communities, facilitate dialogues, and apply a deeper understanding of the psychological aspects of sustainability. Whether managing social dialogues in times of political crisis, or galvanizing the efforts of environmental organizations, Renee's work has always centered on the betterment of people and community. At the core of her work is the belief that each human being cares deeply about our world; and it's our job to identify and facilitate this concern for the fullest expression. Read more..

Renee earned her PhD in Social Sciences at Cardiff University, and her MA in Communication Studies at the University of North Carolina. She has been featured on BBC, the New York Times, the Guardian, Time and many other outlets, teaches university courses internationally, and her book — based on her doctoral research about apathy — will be published in 2014. In her spare time, you'll find Renee in the San Francisco Bay Area — where both she and her love for the environment was born. If she's not exploring the coast, walking among the redwoods, or stopping into one of the area's fine artisanal cheese creameries, you'll most likely find her mingling with the weekend crowd at Point Reyes Books and Bovine Bakery — her "favorite places in the world."

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Comment by Joshua Moore on August 3, 2015 at 10:12am

Nice insights. 

Engagement defined as a "genuine interest in collaboration, in partnership, in participatory practices, in seeing your 'people', whoever you're trying to connect with, as collaborators, co-creators, which means giving up a little of the power and control."

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