Energy Circle's Blog (5)

A Comprehensive Content Strategy: Creating Content That Supports a New Service Launch

With so much product innovation happening in HVAC and solar, many companies are adding new services like battery storage or ductless heat pumps. With all the coordination and planning it takes to purchase the correct equipment, polish off your certifications, and nail down pricing, it is easy to forget that your website should reflect your new…

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Added by Energy Circle on December 6, 2018 at 9:30am — No Comments

Are You Speaking the Same Language As Your Customers?

Jargon and technical terms are a part of everyday life in the home performance, solar and HVAC industries.

See? I’ve already used an acronym that my own mother didn’t know when I brought it up at the Thanksgiving dinner table. If you’re a heating and air conditioning contractor, “HVAC” may be how you describe the scope of your services; but we…

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Added by Energy Circle on November 29, 2018 at 10:30am — No Comments

The Role of Digital Marketing Tactics in Your Sales Funnel

Whether you’re launching a new service within your HVAC, home performance or solar company, or you’re looking to revitalize your company’s overall marketing strategy, it’s important to understand the purpose of every tactic in your digital marketing arsenal.

You may have been surprised to learn in…

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Added by Energy Circle on November 21, 2018 at 9:00am — No Comments

Why Are Images Important for SEO? Optimizing Your Website’s Images for GKP and SERP

If you caught our webinar a couple weeks back, then you probably heard us hinting at how the images on your website and in your Google Knowledge Panel can have a major impact on how potential customers view you as a business. If you want to…

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Added by Energy Circle on November 14, 2018 at 1:31pm — No Comments

The Role of Facebook (& other social media) for HVAC, Home Performance, and Solar

If you are a business owner, no matter the industry, you’ve likely heard armchair marketing advice akin to “Oh, you’ve got to be active on social media these days.” And while this isn’t entirely false for HVAC, home performance and solar companies (we still strongly recommend it and manage social media campaigns for our clients), it’s time to “put…

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Added by Energy Circle on November 14, 2018 at 1:30pm — 1 Comment

Forum Discussions

When can an oversized A/C be a good thing?

Started by David Byrnes in General Forum. Last reply by Daniel Baur-McGuire yesterday. 6 Replies

Surprise loads

Started by Evan Mills in General Forum. Last reply by Daniel Baur-McGuire on Thursday. 4 Replies

Blower door test for small apartment building

Started by Jerry Needham in General Forum. Last reply by Daniel Baur-McGuire on Thursday. 19 Replies

Learning Thermostat

Started by Classic Residential, Inc. in General Forum. Last reply by Franco Oyuela on Wednesday. 34 Replies

Latest Activity

Daniel Baur-McGuire replied to David Byrnes's discussion When can an oversized A/C be a good thing?
"Thanks for the clarification. I was in PHX last week at a Construction Instruction class (those…"
yesterday
Sean Lintow Sr replied to David Byrnes's discussion When can an oversized A/C be a good thing?
"FYI - APS / SRP basically means Phoenix, AZ with no humidity except for after a monsoon blows…"
yesterday
Profile IconEamon Geary, Zach Colton, Jason Beery and 2 more joined Home Energy Pros Forum
Friday
Daniel Baur-McGuire replied to Evan Mills's discussion Surprise loads
"Yeah I was just playing around with it. And my jaw dropped when I took a photo of my PS4 I had been…"
Thursday
Paul Holder replied to doug Redburn's discussion Infiltec blower door for sale $500 in the group Energy Auditing Equipment for Sale, Trade or to Purchase
"I'm' interested. Can you send me pictures. paulholder@mrchillac.com"
Thursday
Paul Holder liked doug Redburn's discussion Infiltec blower door for sale $500
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Diane Chojnowski replied to Evan Mills's discussion Surprise loads
"Wow! Thermal imaging really gives proof!"
Thursday
tedkidd replied to David Byrnes's discussion When can an oversized A/C be a good thing?
"Own stock in ECM fan motor companies by any chance?"
Thursday

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